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Festival and Event Tourism: Building Resilience and Promoting Sustainability Dr Anukrati Sharma
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Festival and Event Tourism: Building Resilience and Promoting Sustainability
Dr Anukrati Sharma
Festivals and events come with their own unique challenges and opportunities, so destinations must consider their responsibility to local people and host them sustainably. This book covers the sustainability, community involvement and destination marketing aspects of festivals and events, as well as marketing, branding and promotion.
192 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 4 de julho de 2022 |
| ISBN13 | 9781789248661 |
| Editoras | CABI Publishing |
| Páginas | 176 |
| Dimensões | 250 × 176 × 18 mm · 604 g |
| Idioma | Inglês |
| Editor | Kumar, Dr Jeetesh (Senior Lecturer, Taylor’s University, Malaysia) |
| Editor | Mohanty, Priyakrushna (Senior Research Fellow, Garden City University, India) |
| Editor | Sharma, Dr Anukrati (University of Kota, India) |
| Editor | Turaev, Professor Bakhodir (Vice Chancellor, Tashkent State Transport University, Uzbekistan) |
