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Operations Management in the Travel Industry Peter Robinson 2º edição
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Operations Management in the Travel Industry
Peter Robinson
Covering the applied managerial perspective of the travel industry, this book teaches effective skills by reviewing legal frameworks, quality management and marketing, financial management, and the management of shareholders and stakeholders. It discusses trends such as sustainability and includes a revised structure and international case studies.
336 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 26 de fevereiro de 2016 |
| ISBN13 | 9781780646114 |
| Editoras | CABI Publishing |
| Páginas | 376 |
| Dimensões | 191 × 250 × 27 mm · 1,02 kg |
| Editor | Cameron, Harry (University of Wolverhampton, UK) |
| Editor | Crotts, John C (College of Charleston, USA) |
| Editor | Fallon, Paul (University of Central Lancashire, UK) |
| Editor | Robinson, Dr Peter (Department Head, Leeds Beckett University, UK) |
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