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The W. Chan Kim and Renee Mauborgne Blue Ocean Strategy Reader: The iconic articles by bestselling authors W. Chan Kim and Renee Mauborgne
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The W. Chan Kim and Renee Mauborgne Blue Ocean Strategy Reader: The iconic articles by bestselling authors W. Chan Kim and Renee Mauborgne
W. Chan Kim
The iconic Harvard Business Review articles behind the bestselling book Blue Ocean Strategy
240 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 14 de fevereiro de 2017 |
| ISBN13 | 9781633692749 |
| Editoras | Harvard Business Review Press |
| Páginas | 224 |
| Dimensões | 209 × 142 × 17 mm · 244 g |
| Idioma | Inglês |
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