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The Intuitive Customer: 7 Imperatives For Moving Your Customer Experience to the Next Level Colin Shaw 1st ed. 2016 edition
The Intuitive Customer: 7 Imperatives For Moving Your Customer Experience to the Next Level
Colin Shaw
Building on the work of Daniel Kahneman (Thinking Fast and Slow), Dan Ariely (Predictably Irrational), Shaw and Hamilton provide a new understanding of how people behave, explain what it means for organizations who really want to understand their customers, and show you what to do to create exceptional customer experiences.
235 pages, 23 black & white illustrations, biography
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 20 de agosto de 2016 |
| ISBN13 | 9781137534286 |
| Editoras | Palgrave Macmillan |
| Páginas | 216 |
| Dimensões | 155 × 220 × 18 mm · 414 g |