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Global Perspectives in Marketing for the 21st Century: Proceedings of the 1999 World Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science 2015 edition
Global Perspectives in Marketing for the 21st Century: Proceedings of the 1999 World Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
This volume includes the full proceedings from the 1999 World Marketing Congress held in Qawra, Malta with the theme Global Perspectives in Marketing for the 21st Century.
505 pages, biography
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 25 de junho de 2015 |
| ISBN13 | 9783319173559 |
| Editoras | Springer International Publishing AG |
| Páginas | 505 |
| Dimensões | 150 × 220 × 20 mm · 1,55 kg |
| Idioma | Alemão |
| Editor | Manrai, Ajay K. |
| Editor | Meadow, H. Lee |