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Highly Effective Marketing Analytics: A Practical Guide to Improving Marketing ROI with Analytics Mu Hu
Highly Effective Marketing Analytics: A Practical Guide to Improving Marketing ROI with Analytics
Mu Hu
Infuses analytics into marketing to help improve marketing performance and raise analytics IQ for companies that have not yet had much success with marketing analytics. The book reveals why marketing analytics has not yet kept the promise and clarifies confusions and misunderstanding surrounding marketing analytics.
242 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 30 de dezembro de 2019 |
| ISBN13 | 9781951527082 |
| Editoras | Business Expert Press |
| Páginas | 242 |
| Dimensões | 152 × 228 × 12 mm · 331 g |
| Idioma | Inglês |