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Digital Transformation in the Customer Experience
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Digital Transformation in the Customer Experience
Discusses how digital transformation can help service and manufacturing firms to deliver better customer experience. Seeks to disseminate novel technical concepts and features. Addresses questions such as the relevance of e-service quality in customer satisfaction and loyalty, the IoET in marketing and healthcare, and more.
440 pages, 17 Illustrations, color; 9 Illustrations, black and white
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 10 de fevereiro de 2025 |
| ISBN13 | 9781774918128 |
| Editoras | Apple Academic Press Inc. |
| Páginas | 440 |
| Dimensões | 150 × 220 × 20 mm · 880 g |
| Editor | Chadha, Raman |
| Editor | Chaudhary, Aryan |
| Editor | Majeed, Mohammed |
