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AI First: The Playbook for a Future-Proof Business and Brand Adam Brotman
AI First: The Playbook for a Future-Proof Business and Brand
Adam Brotman
What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what OpenAI CEO Sam Altman told authors Adam Brotman and Andy Sack when he met them: 'It will mean that 95 percent of what marketers use agencies, strategists, and creative professionals for today will easily, nearly instantly, and a
256 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 24 de junho de 2025 |
| ISBN13 | 9781647829650 |
| Editoras | Harvard Business Review Press |
| Páginas | 208 |
| Dimensões | 242 × 164 × 23 mm · 394 g |
| Idioma | Inglês |