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Overcome AD-versity: How to Put Persuasion Power in Advertising Barry Milavsky
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Overcome AD-versity: How to Put Persuasion Power in Advertising
Barry Milavsky
Understanding psychology is the key to creating advertising with persuasive power. This book explains ad development from inception with proven psychological techniques to improve your ads, adding power through a deeper understanding and focus on the target audience.
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 19 de julho de 2024 |
| ISBN13 | 9781637426104 |
| Editoras | Business Expert Press |
| Páginas | 216 |
| Dimensões | 173 × 228 × 17 mm · 322 g |
| Idioma | Inglês |
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