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Beyond Competitive Advantage: How to Solve the Puzzle of Sustaining Growth While Creating Value Todd Zenger
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Beyond Competitive Advantage: How to Solve the Puzzle of Sustaining Growth While Creating Value
Todd Zenger
Every company needs a unique and insightful corporate theory to sustain value-creating growth. Such a theory, if done right, should help guide decisions about what assets and activities to pursue, what investments to make, and what strategies to adopt. It's not easy, though, because the process is rife with pitfalls and tradeoffs.
224 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 14 de junho de 2016 |
| ISBN13 | 9781633690004 |
| Editoras | Harvard Business Review Press |
| Páginas | 224 |
| Dimensões | 242 × 164 × 22 mm · 432 g |
| Idioma | Inglês |
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