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Emerging Trends, Threats And Opportunities In International Marketing Michael Czinkota
Emerging Trends, Threats And Opportunities In International Marketing
Michael Czinkota
The context of international business has evolved over the years, and has always reflected the climate of the time. This book addresses three major changes that have taken place over the years in a series of articles compiled by the authors.
400 pages, black & white illustrations
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 1 de novembro de 2009 |
| ISBN13 | 9781606490358 |
| Editoras | Business Expert Press |
| Páginas | 400 |
| Dimensões | 154 × 228 × 20 mm · 535 g |
| Idioma | Inglês |