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Buy-In: Saving Your Good Idea from Getting Shot Down John P. Kotter
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Buy-In: Saving Your Good Idea from Getting Shot Down
John P. Kotter
You've got a good idea. How do you move forward and get it through to actually make a positive change? How do you keep your good idea from getting shot down by naysayers, obfuscators, and other critics? This book distils the various ways that people criticize and undercut good ideas.
208 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 6 de outubro de 2010 |
| ISBN13 | 9781422157299 |
| Editoras | Harvard Business Review Press |
| Páginas | 208 |
| Dimensões | 149 × 219 × 20 mm · 324 g |
| Idioma | Inglês |
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