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Implementing Value Pricing: A Radical Business Model for Professional Firms - Wiley Professional Advisory Services Baker, Ronald J. (VeraSage Institute in California, USA)
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Implementing Value Pricing: A Radical Business Model for Professional Firms - Wiley Professional Advisory Services
Baker, Ronald J. (VeraSage Institute in California, USA)
* The overwhelming majority of professional firms price their services by the antiquated hourly billing method, a method with many flaws * This new book demonstrates there is a superior model to price for professional services, a business model change from "We sell time," to "We sell intellectual Capital.
368 pages, Illustrations
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 25 de janeiro de 2011 |
| ISBN13 | 9780470584613 |
| Editoras | John Wiley & Sons Inc |
| Páginas | 400 |
| Dimensões | 161 × 229 × 23 mm · 720 g |
| Idioma | Inglês |
