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The Ad Men and Women: A Biographical Dictionary of Advertising Edd C. Applegate
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The Ad Men and Women: A Biographical Dictionary of Advertising
Edd C. Applegate
This reference provides extended biographical profiles of 54 men and women who have shaped advertising from the 19th century to the present. Included are copywriters, key business people from major agencies, and people who contributed to advertising theory and psychology.
420 pages, black & white illustrations
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 25 de abril de 1994 |
| ISBN13 | 9780313278013 |
| Editoras | Bloomsbury Publishing Plc |
| Páginas | 424 |
| Dimensões | 152 × 229 × 26 mm · 784 g |
| Idioma | Inglês |
| Editor | Applegate, Edd |
![Cover for Edd C. Applegate · Print and Broadcast Journalism: A Critical Examination (Hardcover Book) [Annotated edition] (1996)](https://imusic.b-cdn.net/images/item/original/331/9780275953331.jpg?edd-c-applegate-1996-print-and-broadcast-journalism-a-critical-examination-hardcover-book&class=scaled&v=1528309524)
