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National Basketball Association, The: Business, Organization and Strategy Jozsa, Frank P (Pfeiffer University, USA)
National Basketball Association, The: Business, Organization and Strategy
Jozsa, Frank P (Pfeiffer University, USA)
The National Basketball Association (NBA) is widely recognized as an entertaining and innovative league whose teams play regular season and postseason games in packed arenas at home and away sites in the United States and Canada. This book discusses the development, growth, and success of the 61-year-old NBA from a business perspective.
300 pages, illustrations
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 26 de outubro de 2010 |
| ISBN13 | 9789814313902 |
| Editoras | World Scientific Publishing Co Pte Ltd |
| Páginas | 280 |
| Dimensões | 161 × 230 × 20 mm · 532 g |