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Managing Technological Innovation: Tools and Methods - World Scientific Series in R&d Management Daim, Tugrul U (Portland State Univ, Usa & Higher Sch Of Economics, Russia & Chaoyang Univ Of Tech, Taiwan)
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Managing Technological Innovation: Tools and Methods - World Scientific Series in R&d Management
Daim, Tugrul U (Portland State Univ, Usa & Higher Sch Of Economics, Russia & Chaoyang Univ Of Tech, Taiwan)
Managing Technological Innovation provides a set of tools and case studies for R&D managers to effectively manage technological innovations from the identifying of technological needs to the launch of the product. The book is divided into five parts. Part 1 addresses the policies and strategies necessary to provide direction to R&D organizations in the management of technological innovation. Part 2 focuses on technological assessment; presenting the methods available to better matching of technologies to strategic directions, supported with case studies to illustrate the evaluation methods. Part 3 covers the development and building of technological portfolios with new products, as well as mitigation strategies. Part 4 focus on the execution phase of built portfolios the development of new products. And finally, Part 5 rounds up with a study on the factors which impact the diffusion of technological innovations into the market place.
400 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 8 de maio de 2017 |
| ISBN13 | 9789813207264 |
| Editoras | World Scientific Publishing Co Pte Ltd |
| Páginas | 400 |
| Dimensões | 237 × 159 × 31 mm · 722 g |
| Editor | Daim, Tugrul U (Portland State University, USA) |
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