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Big Data and Innovation in Tourism, Travel, and Hospitality: Managerial Approaches, Techniques, and Applications 2019 edition
Big Data and Innovation in Tourism, Travel, and Hospitality: Managerial Approaches, Techniques, and Applications
This book brings together multi-disciplinary research and practical evidence about the role and exploitation of big data in driving and supporting innovation in tourism.
223 pages, 32 Illustrations, color; 11 Illustrations, black and white; XII, 223 p. 43 illus., 32 ill
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 8 de março de 2019 |
| ISBN13 | 9789811363382 |
| Editoras | Springer Verlag, Singapore |
| Páginas | 223 |
| Dimensões | 150 × 220 × 20 mm · 524 g |
| Editor | Rahimi, Roya |
| Editor | Sigala, Marianna |
| Editor | Thelwall, Mike |