A Study of Firm Integration and Supply Chain Orientation: an Empiral Investigation on Consumer Goods Industry in South Sumatra Indonesia - Abu Bakar Abdul Hamid - Livros - LAP LAMBERT Academic Publishing - 9783844397345 - 14 de junho de 2011
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A Study of Firm Integration and Supply Chain Orientation: an Empiral Investigation on Consumer Goods Industry in South Sumatra Indonesia

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Supply chain management has become an important issuein any business organization. Organizations arefacing increasing competitive pressure with respectto prices, delivery, quality, variety and innovationof products and services. In order to respond tothese challenges, organizations require an integratedsupply chain. The purpose of this research is topresent the relationship between firm integration andsupply chain orientation. This study also determineswhether supporting technology moderates therelationship between internal and external firmintegration and supply chain orientation.

Mídia Livros     Paperback Book   (Livro de capa flexível e brochura)
Lançado 14 de junho de 2011
ISBN13 9783844397345
Editoras LAP LAMBERT Academic Publishing
Páginas 184
Dimensões 150 × 11 × 226 mm   ·   292 g
Idioma Alemão  

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