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Markenerosion: Eine Systemtheoretische Ursache-Wirkungs-Analyse - Innovatives Markenmanagement Adele Patricia Lodde 2010 edition
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Markenerosion: Eine Systemtheoretische Ursache-Wirkungs-Analyse - Innovatives Markenmanagement
Adele Patricia Lodde
497 pages, black & white illustrations, bibliography
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 28 de setembro de 2010 |
| ISBN13 | 9783834923721 |
| Editoras | Springer Fachmedien Wiesbaden |
| Páginas | 497 |
| Dimensões | 148 × 210 × 27 mm · 612 g |
| Idioma | Alemão |
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