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Corporate Brand Management International Tatiger Unternehmen: Verhaltenswissenschaftliche Analyse Interner Und Externer Zielgruppeneffekte Unter Berucksichtigung Landeskultureller Aspekte - Handel Und Internationales Marketing Retailing and Internati Judith Giersch 2008 edition
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Corporate Brand Management International Tatiger Unternehmen: Verhaltenswissenschaftliche Analyse Interner Und Externer Zielgruppeneffekte Unter Berucksichtigung Landeskultureller Aspekte - Handel Und Internationales Marketing Retailing and Internati
Judith Giersch
412 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 11 de abril de 2008 |
| ISBN13 | 9783834908513 |
| Editoras | Gabler Verlag |
| Páginas | 387 |
| Dimensões | 148 × 210 × 23 mm · 535 g |
| Idioma | Alemão |
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