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Advances in National Brand and Private Label Marketing: Eighth International Conference, 2021 - Springer Proceedings in Business and Economics Francisco J Martinez-Lopez 2021 edition
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Advances in National Brand and Private Label Marketing: Eighth International Conference, 2021 - Springer Proceedings in Business and Economics
Francisco J Martinez-Lopez
This proceedings volume highlights the latest research presented at the 8th International Conference on Research on National Brand & Private Label Marketing (NB&PL2021).
132 pages, 12 Illustrations, color; 9 Illustrations, black and white; XI, 132 p. 21 illus., 12 illus
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 17 de maio de 2021 |
| ISBN13 | 9783030769345 |
| Editoras | Springer Nature Switzerland AG |
| Páginas | 132 |
| Dimensões | 150 × 220 × 20 mm · 385 g |
| Idioma | Alemão |
| Editor | Gazquez-Abad, Juan Carlos |
| Editor | Martinez-Lopez, Francisco J. |
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