Mis (s) Communication: Stigma and the Miss America Organization - Rebecca J. Meisenbach - Livros - Rutgers University Press - 9781978842243 - 30 de setembro de 2026
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Mis (s) Communication: Stigma and the Miss America Organization

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Mis(s) Communication: An Analysis of Stigma and the Miss America Organization explores the 100-year history of the Miss America Organization (MAO) as a site of stigma management. Through five years of ethnographic, archival, and interview-based research, Rebecca J. Meisenbach shows how pageant participation is both valorized and stigmatized—making MAO a key lens for studying stigma as a dynamic, power-laden communication process.

The book examines stigma across individual, organizational, and societal levels, focusing on moments like Rule Seven, which once barred nonwhite participants, and the 1968 protest by the New York Radical Women alongside the first Miss Black America pageant. Meisenbach also investigates how contestants navigate stigma tied to intelligence, body image, and the sexualization of women. She analyzes MAO's 2018 elimination of the swimsuit competition as a stigma management move and its recent shift to a for-profit model under Miss America Opportunity.

The book ultimately argues for understanding stigma as communicative and deeply intersectional.

Mídia Livros     Paperback Book   (Livro de capa flexível e brochura)
A ser lançado 30 de setembro de 2026
ISBN13 9781978842243
Editoras Rutgers University Press
Páginas 232
Dimensões 156 × 235 × 15 mm   ·   340 g

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