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Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry Bill Breen
Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry
Bill Breen
What is less well known, though, is how close this iconic company came to total collapse in 2003. Brick by Brick is the compelling story of a Danish family-owned company that enjoyed decades of success before its inability to keep in step with a rapidly changing market brought it crashing to earth.
320 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 6 de março de 2014 |
| ISBN13 | 9781847941176 |
| Editoras | Cornerstone |
| Páginas | 320 |
| Dimensões | 130 × 199 × 21 mm · 244 g |
| Idioma | Inglês |