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Understanding Children as Consumers - SAGE Advanced Marketing Series
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Understanding Children as Consumers - SAGE Advanced Marketing Series
Looking at consumption from the child's perspective this book differs from the competition by uncovering what being a consumer means to the children themselves - from their perspective - giving them a voice in the debate
280 pages, Illustrations
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 19 de abril de 2010 |
| ISBN13 | 9781847879264 |
| Editoras | SAGE Publications Ltd |
| Páginas | 280 |
| Dimensões | 170 × 242 × 20 mm · 620 g |
| Idioma | Inglês |
| Editor | Marshall, David W |
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