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Marketing National Parks for Sustainable Tourism - Aspects of Tourism Stephen L. Wearing
Marketing National Parks for Sustainable Tourism - Aspects of Tourism
Stephen L. Wearing
This book offers a comprehensive overview of the key principles and challenges involved in tourism marketing in a national park context. It provides a framework to apply marketing principles to inform practices and guide the sustainable management of national parks and protected areas.
176 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 4 de fevereiro de 2016 |
| ISBN13 | 9781845415570 |
| Editoras | Channel View Publications Ltd |
| Páginas | 155 |
| Dimensões | 233 × 159 × 13 mm · 298 g |
| Idioma | Inglês |