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Switching to Digital Television: UK Public Policy and the Market Starks, Michael (Founding editor of International Journal of Digital Television, 2010–13)
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Switching to Digital Television: UK Public Policy and the Market
Starks, Michael (Founding editor of International Journal of Digital Television, 2010–13)
Between 2008 and 2012, the UK plans to turn off its conventional analogue terrestrial television and switch fully to digital TV. This book presents a study of the policy of digital switchover. It shows how, for success, public policy needs to work in conjunction with competitive market forces and with organised broadcasting industry collaboration.
256 pages
