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Public Relations and the Power of Creativity: Strategic Opportunities, Innovation and Critical Challenges - Advances in Public Relations and Communication Management Adrian Crookes-Stefania Romenti-Sarah Bowman-Oyvin
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Public Relations and the Power of Creativity: Strategic Opportunities, Innovation and Critical Challenges - Advances in Public Relations and Communication Management
Adrian Crookes-Stefania Romenti-Sarah Bowman-Oyvin
This volume demonstrates a range of possibilities for creative thinking about public relations management and collaboration in different settings and with different purposes. The chapters hint at opportunities, point towards innovation, and challenge our thinking about the power of creativity.
256 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 4 de outubro de 2018 |
| ISBN13 | 9781787692923 |
| Editoras | Emerald Publishing Limited |
| Páginas | 256 |
| Dimensões | 390 × 171 × 16 mm · 478 g |
| Idioma | Inglês |
| Editor | Bowman, Sarah (Northumbria University, UK) |
| Editor | Crookes, Adrian (University of Arts London, UK) |
| Editor | Ihlen, Øyvind (Oslo University, Norway) |
| Editor | Romenti, Stefania (IULM University, Italy) |
