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Management and Leadership of Educational Marketing: Research, Practice and Applications - Advances in Educational Administration Oplatka
Management and Leadership of Educational Marketing: Research, Practice and Applications - Advances in Educational Administration
Oplatka
The introduction of educational markets into public and higher education in many countries has led to competitive environments for schools and higher education institutions. This book presents the works of leading scholars and researchers in the field of educational marketing who handle issues of student retention.
300 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 25 de setembro de 2012 |
| ISBN13 | 9781781902424 |
| Editoras | Emerald Publishing Limited |
| Páginas | 300 |
| Dimensões | 151 × 227 × 22 mm · 614 g |
| Idioma | Inglês |
| Editor de séries | Normore, Anthony H. |