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Marketing Fashion, Second edition: Strategy, Branding and Promotion Harriet Posner 2º edição
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Marketing Fashion, Second edition: Strategy, Branding and Promotion
Harriet Posner
Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity
240 pages, 300 colour illustrations
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 17 de agosto de 2015 |
| ISBN13 | 9781780675664 |
| Editoras | Laurence King Publishing |
| Páginas | 240 |
| Dimensões | 190 × 255 × 19 mm · 874 g |
| Idioma | Inglês |
| Ilustrador | Mumau, Patricia |
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