Ervin (Earl) Cobb

The Smart Leader and the Skinny Principles Ervin (Earl) Cobb

THE SMART LEADER builds upon a carefully chosen collection of what are known as "Skinny" Principles.

The "Skinny" Principles are crafted to cut to the chase and to simplify the hard-core realities and challenges that are often embedded in the art of successfully leading and winning. Each Principle is deeply anchored in years of academic study and the real-world wisdom of thousands of very successful leaders within organizations of all sizes and types, including for-profit, non-profit, civic or governmental.

THE SMART LEADER utilizes a technique for learning and retention called Narrative Enhanced Leadership Development -- which works because, as humans, we are all wired to allow good stories to help us walk in someone else's shoes and actually gain the experience.

In ten short chapters -- through compelling situational narratives and candid discussions -- this innovative and entertaining book presents a unique and powerful chain of reasoning.

You are skillfully walked through the What, Why, How and When associated with the actions you can take to address leadership shortcomings. This book includes some helpful Guides and Exercises to support deeper dives into the suggested actions.

THE SMART LEADER presents a strong and evidence-based case that almost anyone can lead and win within any organization -- if they dedicate the time and focused effort required to truly understand and to master the "Skinny" Principles as they are set forth within the pages of this book.

The "Skinny" Truth is that for good managers and supervisors to become SMART Leaders, it doesn't require special talents, advanced degrees or years of leadership experience. However, it does require you, as a leader, to always be Studious, Masterful, Articulate, Resourceful and Trustworthy or SMART -- the personal attributes that set Leaders apart from Managers.

By combining the knowledge of other's experiences, with a masterful grasp of all ten "Skinny" Principles, you will be on your way to becoming a SMART Leader.