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Sport Marketing Windy Dees Sixth edition
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Sport Marketing
Windy Dees
Empower future sport marketers to excel in a dynamic digital era by mastering core principles and real-world techniques. Updated content highlights the impact of technology, data analytics, digital platforms, NIL policies, and AI-enhanced ticketing, offering a balanced blend of theory and practice for the evolving industry.
| Mídia | Livros Loose-leaf (Lançado como papel solto) |
| Lançado | 29 de setembro de 2025 |
| ISBN13 | 9781718228139 |
| Editoras | Human Kinetics Publishers |
| Páginas | 440 |
| Dimensões | 220 × 300 × 10 mm · 1,23 kg |
| Idioma | Inglês |
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