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Business Planning: A Comprehensive Framework and Process Wesley B. Truitt
Business Planning: A Comprehensive Framework and Process
Wesley B. Truitt
This guide to the entire business planning process from start to finish provides a framework for: conceiving the vision of the firm; defining the purpose of the firm; setting business goals and strategies for achieving them; establishing operating plans for functions; and executing the plan.
240 pages, black & white illustrations
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 30 de outubro de 2001 |
| ISBN13 | 9781567204759 |
| Editoras | Bloomsbury Publishing Plc |
| Páginas | 240 |
| Dimensões | 156 × 234 × 14 mm · 566 g |
| Idioma | Inglês |