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Public Relations in Health Care: A Guide for Professionals - J-B AHA Press Kathleen Larey Lewton 2º edição
Public Relations in Health Care: A Guide for Professionals - J-B AHA Press
Kathleen Larey Lewton
This comprehensive guide to everything you need to know about PR provides a theoretical overview and practical advice for PR professionals new to health care and new ideas and insights for veterans. The authors explain how the PR function can contribute to the success of the contemporary health care organization.
288 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 15 de setembro de 1995 |
| ISBN13 | 9781556481437 |
| Editoras | John Wiley & Sons Inc |
| Páginas | 288 |
| Dimensões | 218 × 281 × 16 mm · 689 g |
| Idioma | Inglês |