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Consumer Behaviour Zubin Sethna 5 Revised edition
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Consumer Behaviour
Zubin Sethna
This textbook provides a comprehensive introduction to Consumer Behaviour, drawing on an accessible writing style, engaging examples and a wealth of learning features throughout.
624 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 1 de maio de 2023 |
| ISBN13 | 9781529754056 |
| Editoras | SAGE Publications Ltd |
| Páginas | 616 |
| Dimensões | 248 × 190 × 32 mm · 1,34 kg |
| Idioma | Inglês |
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