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The Sage Handbook of Brand Management
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The Sage Handbook of Brand Management
The Sage Handbook of Brand Management is an essential resource for scholars, students, practitioners to develop an understanding of how to build brands that resonate in a rapidly transforming world.
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 19 de dezembro de 2025 |
| ISBN13 | 9781529692952 |
| Editoras | SAGE Publications Ltd |
| Páginas | 688 |
| Dimensões | 180 × 255 × 44 mm · 1,31 kg |
| Idioma | Inglês |
| Editor | Andreini, Daniela |
| Editor | Zarantonello, Lia |
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