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The Psychology of Attitudes and Attitude Change Maio, Gregory R. (University of Bath, UK) 3 Revised edition
The Psychology of Attitudes and Attitude Change
Maio, Gregory R. (University of Bath, UK)
A comprehensive look at attitudes, beliefs and behavioural change, looking at not only biological underpinnings of attitudes but also how this fits in real world situations. This textbook gives an overview of theoretical and research perspectives in the field of attitudes and persuasion in a simple, user friendly way.
400 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 1 de dezembro de 2018 |
| ISBN13 | 9781526425843 |
| Editoras | SAGE Publications Ltd |
| Páginas | 400 |
| Dimensões | 185 × 231 × 21 mm · 744 g |
| Idioma | Inglês |