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Corporate Social Responsibility and Strategic Market Positioning for Organizational Success Carlton Brown-Uzoechi Nwagbara
Corporate Social Responsibility and Strategic Market Positioning for Organizational Success
Carlton Brown-Uzoechi Nwagbara
Explores different approaches to understanding the nexus between business, marketing, technology, education, engagement, and sustainability. Featuring research on topics such as business strategy, marketing strategies, and organisational culture, this book is designed for business managers and practitioners, commercial and corporate organisations, researchers, and academics.
275 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 20 de julho de 2018 |
| ISBN13 | 9781522554097 |
| Editoras | IGI Global |
| Páginas | 275 |
| Dimensões | 187 × 263 × 24 mm · 798 g |
| Idioma | Inglês |
| Editor | Brown, Carlton |
| Editor | Nwagbara, Uzoechi |