Producer and Organizational Decision-Making - Hugh Schwartz - Livros - Archway Publishing - 9781480862067 - 2 de maio de 2018
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Producer and Organizational Decision-Making

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Behavioral economics may be losing its way by basing its analyses essentially on consumers and individuals alone, even though the results are also used to guide producers and other organizations.



Producer and Organizational Decision-Making do not always share the same shortcomings as those of consumers and other individuals, according to Hugh Schwartz.



Consider the achievements of entrepreneurs like Steve Jobs, Elon Musk and Jeff Bezos, whose behavior seems to have been quite contrary to the findings of behavioral economics.



Schwartz argues that we need to examine the behavior of organizations--producers, non-profits and government entities--if we are to understand decisions of society as contexts vary and the size of organizations and their relative importance change.



Join the author as he offers a history, analysis and critique of behavioral economics and some advice, perhaps controversial, on how to revitalize the field.

Mídia Livros     Paperback Book   (Livro de capa flexível e brochura)
Lançado 2 de maio de 2018
ISBN13 9781480862067
Editoras Archway Publishing
Páginas 114
Dimensões 140 × 216 × 6 mm   ·   140 g
Idioma Inglês  

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