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Marketing Research: A Managerial Approach Al Marshall
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Marketing Research: A Managerial Approach
Al Marshall
An exciting new textbook which introduces you to the essential elements of market research such as problem identification, methodologies, data collection, analysis and reporting.
500 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 6 de março de 2023 |
| ISBN13 | 9781446256152 |
| Editoras | SAGE Publications Ltd |
| Páginas | 296 |
| Dimensões | 245 × 188 × 21 mm · 618 g |
| Idioma | Inglês |
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