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Dynamics of International Advertising: Theoretical and Practical Perspectives Barbara Mueller 3 Revised edition
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Dynamics of International Advertising: Theoretical and Practical Perspectives
Barbara Mueller
This is a comprehensive text for upper-division undergraduate or graduate level courses dealing with International Advertising.
354 pages, 56 Illustrations, unspecified
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 10 de agosto de 2017 |
| ISBN13 | 9781433127595 |
| Editoras | Peter Lang Publishing Inc |
| Páginas | 354 |
| Dimensões | 252 × 178 × 25 mm · 700 g |
| Idioma | Inglês |
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