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Ethics in Public Relations: Responsible Advocacy Kathy Fitzpatrick
Ethics in Public Relations: Responsible Advocacy
Kathy Fitzpatrick
Identifies universal principles of responsible advocacy in public relations. This book explores such matters as the fragile line between ethical and legal public relations practices, ethical challenges in building relationships with increasingly diverse publics, and the requirements of ethical advocacy online.
256 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 27 de junho de 2006 |
| ISBN13 | 9781412917988 |
| Editoras | SAGE Publications Inc |
| Páginas | 256 |
| Dimensões | 229 × 155 × 14 mm · 346 g |
| Idioma | Inglês |
| Editor | Bronstein, Carolyn |
| Editor | Fitzpatrick, Kathy R. |