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Artificial Intelligence in Marketing: Theory, Ethical Practice and Strategy Kshitij Bhoumik
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Data prevista de entrega 11 - 16 de mar de 2027
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Artificial Intelligence in Marketing: Theory, Ethical Practice and Strategy
Kshitij Bhoumik
Learn when, why and how to implement AI into marketing strategy and practice in this upper-level textbook.
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| A ser lançado | 3 de março de 2027 |
| ISBN13 | 9781398628564 |
| Editoras | Kogan Page Ltd |
| Páginas | 408 |
| Dimensões | 150 × 220 × 20 mm · 644 g (Peso (estimado)) |
| Idioma | Inglês |
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