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Sustainable Marketing Strategies: Principles and Practices for Responsible and Ethical Marketing Gillian Wilson
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Sustainable Marketing Strategies: Principles and Practices for Responsible and Ethical Marketing
Gillian Wilson
Learn how to analyse how sustainable a company's communications and brand is, and how to create a sustainable marketing plan, with this postgraduate textbook,
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| A ser lançado | 3 de novembro de 2026 |
| ISBN13 | 9781398622647 |
| Editoras | Kogan Page Ltd |
| Páginas | 352 |
| Dimensões | 170 × 240 × 15 mm · 666 g |
| Idioma | Inglês |
![Cover for Christina Inge · Marketing Metrics: Leverage Analytics, Data and AI to Optimize Marketing Strategies (Paperback Book) [2 Revised edition] (2027)](https://imusic.b-cdn.net/images/item/original/413/9781398630413.jpg?christina-inge-2027-marketing-metrics-leverage-analytics-data-and-ai-to-optimize-marketing-strategies-paperback-book&class=scaled&v=1779695794)
![Cover for Christina Inge · Marketing Metrics: Leverage Analytics, Data and AI to Optimize Marketing Strategies (Hardcover Book) [2 Revised edition] (2027)](https://imusic.b-cdn.net/images/item/original/437/9781398630437.jpg?christina-inge-2027-marketing-metrics-leverage-analytics-data-and-ai-to-optimize-marketing-strategies-hardcover-book&class=scaled&v=1779695804)