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The Neuroscience of Multimodal Persuasive Messages: Persuading the Brain - Routledge Studies in Technical Communication, Rhetoric, and Culture Dirk Remley 1º edição
The Neuroscience of Multimodal Persuasive Messages: Persuading the Brain - Routledge Studies in Technical Communication, Rhetoric, and Culture
Dirk Remley
In this book, Dirk Remley applies his model of integrating multimodal rhetorical theory and multi-sensory neural processing theory pertaining to cognition and learning to multimodal persuasive messages.
172 pages, 9 black & white illustrations, 1 black & white tables, 1 black & white halftones, 8 black
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 2 de março de 2017 |
| ISBN13 | 9781138635814 |
| Editoras | Taylor & Francis Ltd |
| Páginas | 172 |
| Dimensões | 235 × 158 × 15 mm · 386 g |
| Idioma | Inglês |