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The Arab World Unbound: Tapping into the Power of 350 Million Consumers Vijay Mahajan
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The Arab World Unbound: Tapping into the Power of 350 Million Consumers
Vijay Mahajan
An expert's guide to exploring business opportunities in the burgeoning Arab marketplace This groundbreaking book reveals the myriad opportunities presented by the Arab World's market of 350 million consumers, who collectively wield the ninth-largest economy in the world.
432 pages, Illustrations (some col.), map
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 23 de julho de 2012 |
| ISBN13 | 9781118074510 |
| Editoras | John Wiley & Sons Inc |
| Páginas | 432 |
| Dimensões | 163 × 237 × 36 mm · 689 g |
| Idioma | Inglês |
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