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Fashion Consumption: Unravelling Consumer Insights in the Fashion Industry - Routledge Studies in the Fashion Industry
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Fashion Consumption: Unravelling Consumer Insights in the Fashion Industry - Routledge Studies in the Fashion Industry
This book offers an interdisciplinary exploration of consumer behaviour in the fashion industry and the factors driving consumer decision making. It will be essential resource for scholars across fashion, consumer psychology, and marketing. It will also appeal to students pursuing advanced courses in fashion.
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 18 de junho de 2026 |
| ISBN13 | 9781032982571 |
| Editoras | Taylor & Francis Ltd |
| Páginas | 216 |
| Dimensões | 150 × 220 × 20 mm · 480 g |
| Editor | Jansson-Boyd, Cathrine V. (Department of Psychology, Anglia Ruskin University, UK) |
