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Intercultural Public Relations: Insights from the Middle East - Global PR Insights Ruth Avidar
Intercultural Public Relations: Insights from the Middle East - Global PR Insights
Ruth Avidar
This book examines the intricate relationship between culture and public relations within the Middle Eastern context, adopting an interpretive, inductive approach to explore how various cultural dimensions shape the enactment of key public relations concepts.
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 9 de abril de 2025 |
| ISBN13 | 9781032436708 |
| Editoras | Taylor & Francis Ltd |
| Páginas | 118 |
| Dimensões | 224 × 145 × 13 mm · 270 g |
| Idioma | Inglês |