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Forecasting and Market Analysis Techniques: A Practical Approach George Kress
Forecasting and Market Analysis Techniques: A Practical Approach
George Kress
Sales forecasts and market analyses are the cornerstones of the planning process, although these two tasks are usually performed by people with only limited training in either area. This book describes the key techniques for forecasting sales and analysing markets in a useful format.
312 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 17 de maio de 1994 |
| ISBN13 | 9780899308357 |
| Editoras | Bloomsbury Publishing Plc |
| Páginas | 304 |
| Dimensões | 163 × 230 × 24 mm · 566 g |
| Idioma | Inglês |