Conte aos seus amigos sobre este item:
Cross-Cultural Problems in International Business: The Role of the Cultural Integration Function Robert Maddox
Cross-Cultural Problems in International Business: The Role of the Cultural Integration Function
Robert Maddox
This innovative book offers help to managers and firms as they deal with cross-cultural issues in their operations. While the problems are crucial for internationally operating business firms, domestically operating firms are also beginning to encounter critical cross-cultural problems.
152 pages, black & white illustrations
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 30 de maio de 1993 |
| ISBN13 | 9780899305813 |
| Editoras | Bloomsbury Publishing Plc |
| Páginas | 160 |
| Dimensões | 140 × 216 × 12 mm · 340 g |
| Idioma | Inglês |