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U.S. Commercial Opportunities in the Soviet Union: Marketing, Production, and Strategic Planning Perspectives Chris C. Carvounis
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U.S. Commercial Opportunities in the Soviet Union: Marketing, Production, and Strategic Planning Perspectives
Chris C. Carvounis
The authors discuss the major critical variables--such as Soviet systemic barriers and the narrow character of planned Soviet import demand--that should influence any company's decision to do business in the Soviet Union.
204 pages
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